Broadway Christmas Tree Wears Pink for I Wear Pink Campaign

By Scott Sarvay

November 21, 2012 Updated Nov 21, 2012 at 6:34 PM EDT

Fort Wayne, Ind. (www.incnow.tv) - Christmas on Broadway got a bit of a make-over.

Organizers decked the tree on Broadway out with pink ribbons in support of breast cancer awareness.

This is in conjunction with our I Wear Pink campaign.

Ed Bowman with Exquisite Designs said, “We're putting the pink bows up to honor breast cancer awareness. The 21st of November and 21st of December, but we're putting them up today and we're going to leave them up in honor of the breast cancer awareness, to remind people of it."

This is the eighth year the tree has been decorated for the holidays.

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